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New Orleans "brand" wins Young & Rubicam "Brand Madness" brackets

this is a discussion within the NOLA Community Forum; OK, this takes a bit of explaining. The ad agency Young & Rubicam held* a bracket-style tournament called "Brand Madness" *? and "New Orleans" (the brand, not the city or its people) beat out a field of 63*other contenders that ...

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Old 04-08-2014, 01:30 PM   #1
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New Orleans "brand" wins Young & Rubicam "Brand Madness" brackets

OK, this takes a bit of explaining. The ad agency Young & Rubicam held*a bracket-style tournament called "Brand Madness"*? and "New Orleans" (the brand, not the city or its people) beat out a field of 63*other contenders that included Boeing, Walmart, Starbucks and Coca-Cola.*

How was this measured?? [ Read more ]

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