I hope you read what I just replied concerning my father. I take what Beast said as an insult to my father's memory. I knew and loved him and respected him more than either of you. I knew where he stood on issues and it helped form my own personal beliefs. I also take the fact that you find it so humorous and valid and deserved then I take that as added insult.

Last I checked only one game of sixteen have been played this week, right? The initial ratings as compared to the FOX broadcast of the first Thursday night game is down at this time, but it is comparing apples to oranges. Kansas City and the Texans are both among the lower end of rating drawers to begin with. On top of that it was up against two playoff games AND the semi-finals of the US Open primetime broadcast. By the way, it still drew far more viewership than all three of those combined. Let's see what Sunday night's NBC numbers look like compared to last year's NBC Sunday night numbers. If they are down you might be onto something. Less viewers. But, not less revenues. Revenues are not tied to viewership numbers. They are tied to advertising.

You see, advertisers have fixed budgets for their advertising dollars. The pandemic has brought a halt to the production of new programming. The advertisers are not wanting to put their money behind repeats. That is why revenues were up in last night's game by over 10% over last year's. Even if for some reason NFL viewership was to be down by a small margin it is still going to be the highest rated shows on TV every week by a colossal margin. That you cannot deny. The NFL, especially in today's television market, gives advertisers by far their greatest bang for the buck.

After all is said and done, I expect, as do the experts, that viewership will be up on the whole and without a doubt advertising revenues are going to be up regardless of the final level of ratings. This, of course, can change if NOBODY watches, but it is already apparent that is not to be the case.

Oh, and once again, thanks for your service and there is no need for you trying to shed any light upon my father's service ... I was right there for all thirty years and knew him and learned from him for my first 58 years of life. I have had a few thousand more conversations with him than have you about everything including politics and human rights.

Revenues are up for many reasons, including very wealthy corporations who, regardless of numbers of viewers, are willing to pour a ton of money into the NFL for the social justice platform alone. But mainly bc last year 41 of the top 50 most watched TV events were NFL owned and operated! That’s not insignificant. Viewer population (aka product consumption) is something that defines the quality of a product, any product. Revenues can be astronomical even if a product isn’t even marketed and sold (consumed), it just means that the company who is advertising their idea is wealthy, extremely wealthy. And once again, US company’s are stupidly wealthy, at least the ones that advertise on an NFL product.

And the viewer numbers were an absolute apples to apples comparison. It wasn’t a weighted average of all the games in a season. That rating that Beast is discussing is Opening night 2020 NFL to Opening night 2019 viewers. It doesn’t get much more of a fair comparison. Who knows what the future ratings brings? We’re all just guessing on that one. What we DO know is that ratings from opening night last year to opening night this year was double digits lower. Not to mention the apparently very audible boo birds that even had players on the field tweeting “WTH” folks.

Lastly, nobody would be discussing your father had you not introduced the element into the conversation.

I would love to have a conversation with your Dad with you present. Unfortunately all I have is someone who never served a day in the military speaking like they actually did and they are the incarnation of their father and their father's entire military service to include all their father's opinions on every single topic. I love the hell out of my Dad but even I will admit some of his views on shLt were totally effed up.

YOU

placed your father in this position though. You unambiguously have my apology for the discomfort I have caused you though.

There WERE other TV shows on last year that were directly competing, equally if not more than the NBA, the NHL or lol, the WNBA. I care less what your personal experiences are/were, they mean nothing to me bc they are unverifiable, in all truthiness you could be lying just to try and advance an ideal you want propagated. I do not know you from Elmer Fudd, nor do you me. Neither of us should be afforded some level of expertise about anything.

It is a direct comparison bc it is opening night NFL 2020 to Opening night NFL 2019. And that’s just a fact. What’s going on in the world or on other channels is unimportant to me. They existed in 2019 equally as much as 2020. Full disclosure though, I haven’t seen a live start to end NHL, NBA, or WNBA game, well, ever in my 52 years of existence on this planet. So my bias is that I place no importance on them.

I take no passion or prejudice when discussing the deceased. I hope they find peace.

If someone however wants to speak for them through a Ouija board or some other medium then sure. Let's have this discussion so I can speak my peace as well.

Continue to follow along, my new friend. And, no, what I learned from my father influenced placing ME in this position.